case study

WE THINK IT’S RIDICULOUS THAT GUNS ARE STILL ALLOWED IN MOVIE POSTERS. GIGANTIC, GLORIFIED, BEAUTIFULLY-ART-DIRECTED GUNS AND ASSAULT RIFLES BRANDISHED BY MOVIE STARS IN PUBLIC SPACES WHERE MILLIONS OF KIDS TOO YOUNG TO SEE THOSE VERY MOVIES, WALK BY AND OGLE AT THEM. HOW RIDICULOUS DO WE THINK IT IS? AS RIDICULOUS AS A POSTER OF A MOVIE STAR WIELDING A MASSIVE PICKLE.

SO WE REPLACE GUNS WITH PICKLES. IN REAL LIFE AND ONLINE.

GUNS IN ADS NOW THAT’S RIDICULOUS.

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INSTAGRAM.COM/GUNSNPICKLES/

2019 Creativity International Awards, Gold
2019 New York Festivals Advertising Awards competition, Finalist
ANDY Award, Student Category, 2019
Featured in: We Love Ad
Interviewed on: WBAI Gays Against Guns Radio Show

Posse:
Marianna von Fedak AD - The Computer Hacker
Nicolas Perez-Molina CW - The Explosives Expert
Anastasia Pasechnik AD - The Martial Arts Expert
Andrew Weissman CW - The Master of Disguise