DID I MAKE ANSELMO RAMOS CRY?

The Book of Anselmo

The LinkedIn posts of ad leader Anselmo Ramos of GUT are famous for being chock-full of sharp, gutsy wisdom.

So in 2021, I took the most helpful, stimulating and revolutionary posts and compiled them into a book to act as a crash course for advertising creatives and leaders who couldn’t or didn’t go to ad school.

And I mailed him a copy, which made him “very emotional”. And just might have made him cry.

[See the last image below for his reaction].

The Book Of Anselmo is gutsy advertising wisdom as per Anselmo Ramos’ Linkedin posts, for creators and leaders who couldn’t or didn’t go to ad school.

* Please contact the email address listed on this website if you can confirm or deny whether Anselmo cried upon seeing the book.